Member updates

Leisure services in Bedford to come under the Better brand

Charitable social enterprise GLL has signed a new 2-year contract with Bedford Borough Council for the management and operation of leisure facilities and programmes across the borough.

The new partnership means customers and staff will transfer to GLL from Thursday 1 February 2024 with services provided under the ‘Better’ brand.

Peter Bundey, CEO of GLL said:

“We are delighted to be a new partner with Bedford Borough Council. We are looking forward to working together to enhance leisure services and provide health and wellbeing opportunities for Borough residents.

“As a charitable social enterprise and the largest operator in the leisure sector, we will bring our experience and expertise to increase services on offer. We look forward to sharing plans and developments with users and local communities.”

Portfolio Holder for Leisure and Culture, Councillor Sarah Gallagher, said:

“We look forward to working with GLL on the provision of leisure services in Bedford Borough. Our aim is for our leisure centres to serve as more than just places for exercise; they should also be vibrant hubs that promote well-being and create shared experiences for everyone.

“During the course of this contract we will be working with residents and local sports clubs to develop a modernisation and investment strategy that reflects the future vision for leisure provision in the borough.”