Social value expert Joanne Anderson joins our team

We are proud to announce that pioneering social entrepreneur Joanne Anderson has joined us as an Associate Director leading our Social Value 2032 Programme.

As the first female Mayor of Liverpool, Joanne spearheaded efforts to deliver social value for local communities, introducing and monitoring targets across local government contracts to make sure that procurement benefitted people and planet.

Her achievements include setting up the first Black social enterprise community consultancy, Innervision, as well as leading community engagement policy work in the Crown Prosecution Service. She is also the founder of BlaST, a Black social traders network set up in 2021 as part of her work with the Kindred social enterprise community across the Liverpool City Region.

Joanne brings nearly three decades of experience as an equality, diversity and inclusion practitioner to Social Enterprise UK, as well as a great passion for businesses that consider their social and environmental impact. Her new role will see Joanne helping us make the ambitious vision behind our Social Value Roadmap a reality, working to embed this pioneering approach to procurement across the public sector and in the UK’s largest companies.

As well as driving forward the research and lobbying work of our Social Value 2032 programme, Joanne will host our next Social Value Leaders Summit in March 2024 for key cross-sector stakeholders to explore how this growing business movement can shape markets and organisational behaviour.

Commenting on joining the Social Enterprise UK team, Joanne said:

“This is going to show the nerd in me – I was completely excited and delighted to read the Roadmap! Every frustration I had around social value was labelled nicely in a report with a roadmap of what to do about it. Between my unique social enterprise and local government perspective, I’ve seen that there’s just not enough understanding around social value.

“Social value means ‘extra’; If you’re a business that does something ‘extra’, that has a positive impact on people, that’s social value. You’re going to have an impact as a business and you can decide whether it’s good or bad. Having a positive social impact on the communities and people around you are what makes the difference.

“What’s important is to get some standards around how we measure impact. I couldn’t have been given a better Christmas present, really, than to get stuck in to try and lobby the next government about the real opportunities in using the Social Value Act – tackling our social problems at a local level and creating community wealth building. As a bit of a purist, I think all businesses can be good businesses. That’s my vision, my utopia.”

Find out more about our Social Value 2032 programme at