Social Enterprise Day 2021 is on Thursday 11 November, and is part of Global Entrepreneurship Week. On this day #WhoKnew will be taking place – a global digital campaign designed to give social enterprises the chance to tell their stories, show what makes them different from traditional businesses and shout about the impact of their work.

The campaign is all about highlighting the diversity in the sector across the globe and is an opportunity for all social enterprises to take part in a public facing campaign, as well as engaging their staff directly with their social enterprise mission. This year has been a turbulant one for so many social enterprises but we know that across the world social enterprises have been at the heart of community responses to the COVID-19 pandemic. This campaign is also a chance share stories about the difference you have made to communities at this difficult time.

It’s also an opportunity for organisations supporting the social enterprise movement to raise the profile of their own work, whether as market-builders, investors or champions of the sector.

Social Enterprise UK is partnering with organisations across the world such as Sociale Entreprenører Danmark and the British Council to make the campaign go truly global! Here are some of the countries that have taken part.

Taking part couldn’t be easier. All you need to do is follow these steps:

  1. Download your editable sign
  2. Write your message and take a photo! This can include the people that you work with, your staff team or a picture of the product or service you provide. Make sure your message tells the story about what your social enterprise does and the difference you are making!
  3. Once you’ve taken your photo share it on Twitter, Facebook or Instagram on Thursday 11 November using #WhoKnew and #SocialEnterpriseDay.
  4. Once you’ve taken your picture, take another one! There’s no limit to the amount of posts you can share.
  5. Your images will then be added to a global album

Campaign Pack

This information pack contains all you need to know about how to get involved in the campaign. It also contains sample email and social media copy for you to share to your networks as well as some pictures from last year’s campaign. If you have any questions about taking part please email