Up to 70% off standard consultancy costs for Theory of Change.

Having a Theory of Change or Social Impact Map is increasingly a requirement for social organisations to evaluate the difference they make or attract funding.  

Muesli is a new, online tool from SEUK Member CAN, to create a professionally designed, conceptually robust Social Impact Maps.  Social enterprises often pay ca.£2,500 for a Theory of Change, but with eligibility to CAN’s Muesli service via SEUK Membership, you would pay only £550 ex VAT / £960 ex VAT to create one using Muesli, depending on whether you want a Designed or an Accredited Map.

To learn more, visit the Muesli website or feel free to enquire now by email or phone CAN on 0203 096 7655.

Eligibility code: SEUK2018


We are offering Social Enterprise UK members a 20% discount on licence fees on our software, which also comes with 1 days consultancy for training and support to set up your projects.

Social Profit Calculator LTD are experts in measuring Social Impact and calculating Social Value. The Social Profit Calculator is a cloud based platform for enabling organisations to carry out Cost BenefitAnalysis, Social Return on Investment and Local Economic Benefit Analysis. The Social Profit Calculator is the solution to measuring impact of what your organisation does or the services you deliver and calculating the value to your stakeholders, clients and partners.

For more information, please contact us at info@socialprofitcalculator.co.uk quoting SEUK101.


Here are a few pointers to help you on your way to understanding, and measuring, your social impact. From the outside, social impact measurement, or assessment, can seem like a complicated business. However, once you have grasped the terminology and a few of the basic principles the process quickly becomes clearer. One of the main difficulties with assessing social impact is the variety of different methods used to measure it due to the diverse nature of the social enterprise sector, so some are better suited to certain organisations that others.

Social Impact Reports – Good Practice

To see what quality social impact measurement reporting looks like, here are a few cracking examples from our members! 

Why Measure It?

Measuring your social impact will help you understand, manage and communicate the social value that your work creates in a clear and consistent way. This information can be used for a number of very beneficial purposes, the principle of which are:

1. Helping you better understand, and target, your social work

Detailed information about the impact your time and investment is having upon your social goals will greatly improve your ability to put your precious resources to best use. Social impact assessment helps organisations to plan better, implement more effectively, and successfully bring initiatives to scale. For instance, you can target activities that prove to be particularly beneficial, or identify and evaluate areas where your investment is not showing the return you expected.

2. Attracting investors and retaining investor confidence

Social investment has generated great hopes among many investors, but it is going to have to demonstrate measurable returns, comparable to financial yardsticks, if it is to retain investor confidence. If social investment is to become as important as financial return, the measurement of social impact must be comparably easy to understand and communicate. 

3. Tendering for public sector contracts or selling goods and services

Social enterprises must be able to advertise their business in a way that is quickly and easily intelligible to public service commissioners and consumers alike. This is especially important following the passing of the Social Value Act, as information about social impact provides substance and strength to contract bids, informing commissioners and partners of the added or increased benefits of social enterprise.

Measuring Social Impact

SEUK can help measure your social impact – for more information contact Charlie Wigglesworth on 020 3589 4952 or charlie.wigglesworth@socialenterprise.org.uk