Belu join forces with Rachel Stevens


To mark World Water Day, 22 March, the former popstar is appearing on limited edition packs of Belu.

Belu, a social enterprise and the UK’s most ethical water brand, donates 100% of profits to WaterAid to support clean water projects around the world.

From the 22nd March, the limited edition packs of Belu Water will be sold exclusively in Sainbury's supermarket, giving customers the chance to buy social on World Water Day. 

The wrap image shows Rachel with school children she met in Ethiopia, holding a message of thanks for  those people who donated to WaterAid and therefore made it possible for the charity to install a clean water supply at their school and in their villages.

Former S-Club 7 popstar, Rachel Stevens, said:

"Belu donate all their profits to WaterAid so by buying a pack with your weekly shop, you are buying someone else a drink of safe, clean water too. 

"Many people don’t have a choice about what they drink, but we do. We also have a choice of which bottled water we buy so I hope that the new wraps help Belu to stand out so that people choose water that helps give other people a chance. World Water Day is the perfect time to start making that difference.”

WaterAid’s partnership allows Belu customers to have a direct impact on WaterAid’s essential work improving access to safe water, hygiene and sanitation in some of the world’s poorest communities across Africa, Asia and the Pacific Region. 

In addition to giving WaterAid all of its profits, Belu is also committed to reducing its environmental impact. It is the only bottled water company in the UK to guarantee 50% recycled plastic in its still water bottles, and the company and all of its products is 100% carbon neutral.

The limited edition packs will be available in-store from World Water Day on the 22nd March until September at an introductory price of £2.99 for six 1.5 litre bottles and £1.75 for six 500ml bottles*.

Find out more about Belu.